Jad Rizk Drives SK Design’s Expansion and Innovation Across the Middle East

Jad Rizk, Chief Development Officer and partner at SK Design, continues to shape the company’s regional success through strategic leadership and a forward-looking vision. With more than two decades of experience spanning California, Lebanon, and Saudi Arabia, Jad Rizk combines expertise in business management, marketing, and design operations to lead SK Design’s transformation into a premier interior architecture studio. His approach has reinforced the firm’s market presence while aligning its growth with the evolving needs of clients across Riyadh and the Middle East.

Strategic Vision and Comprehensive Service Model

Under the guidance of Jad Rizk, SK Design has become synonymous with innovative, high-quality interior architecture that merges creativity with technical precision. The firm delivers turnkey design and fit-out solutions across hospitality, food and beverage, office, retail, residential, and commercial sectors. Every project, whether a boutique café, an executive office, or a five-star hotel, reflects Jad Rizk’s belief that design should balance aesthetic sophistication with functional performance. This philosophy has helped SK Design earn a reputation for creating spaces that inspire, engage, and elevate the user experience.

Proven Expertise and Trusted Partnerships

Through Jad Rizk’s leadership, SK Design has earned the trust of a diverse client base, including small and medium enterprises, government institutions, and major international corporations such as Roche. The firm has completed more than 120 commercial projects totaling over 250,000 square meters, consistently delivering results that align with each client’s vision and operational goals.

Jad Rizk’s role extends well beyond design. He oversees project management, FF&E (furniture, fixtures, and equipment) procurement, and the firm’s bespoke contract furniture division, ensuring seamless execution from concept to completion. This integrated structure allows SK Design to control quality, maintain cost efficiency, and deliver projects on time, core elements that distinguish the company’s operations in Riyadh’s competitive design landscape.

Expansion in Line with Saudi Vision 2030

A defining achievement under Jad Rizk’s direction is SK Design’s strategic establishment in Riyadh, supporting Saudi Arabia’s Vision 2030. This national initiative aims to diversify the economy and foster growth across industries, including design and construction. Recognizing Riyadh’s role as a growing business hub, Jad Rizk guided SK Design in setting up a local base to serve both government and private-sector clients.
To strengthen client engagement, Jad Rizk led the launch of a new showroom on Olaya Street, one of Riyadh’s most prominent commercial areas. The space showcases SK Design’s residential, office, retail, and hospitality interiors, offering clients an immersive experience of the firm’s craftsmanship, innovation, and attention to detail.

Specialized Departments and Global Sourcing Excellence

Under Jad Rizk’s leadership, SK Design has expanded its specialized divisions dedicated to hotel and office furniture design. These teams manage bespoke contract furniture and FF&E procurement, sourcing materials and components from top manufacturers in Europe and China. The ability to combine global quality standards with local customization allows SK Design to offer solutions that meet every client’s design intent, budget, and timeline.

This capability also ensures that SK Design delivers integrated packages, combining furniture and lighting inspiration, material boards and mood-boards, and 3D visuals, with technical documentation such as demolition, construction, general, furniture, ceiling, lighting, and tilling layouts. The studio’s services further include internal main wall elevations and details, woodwork drawings and details, acoustic study and drawings, AV audio-visual design for meeting rooms and auditoriums, way finding signage design, bill of quantity, and bill of materials and specifications.

Leadership Approach and Team Collaboration

Jad Rizk’s leadership philosophy emphasizes agility, creativity, and a strong sense of collaboration. His entrepreneurial background, ranging from managing F&B ventures in California to directing large-scale architectural projects, has given him a well-rounded understanding of client relations and market dynamics. Within SK Design, he fosters a culture of teamwork and innovation, encouraging designers, architects, and project managers to share ideas and refine solutions that respond to both functional and emotional aspects of design.

Transparency, clear communication, and respect for deadlines are central to his management style. This client-oriented approach ensures each project reflects not only SK Design’s design standards but also the individual goals and identity of its clients throughout Riyadh and beyond.

Vision for Continued Regional Growth

Guided by Jad Rizk’s expertise and strategic insight, SK Design continues to expand its influence across Saudi Arabia and the Middle East. The firm’s steady growth reflects its ability to adapt to changing market demands while maintaining a consistent focus on quality, innovation, and customer satisfaction.

From crafting bespoke residential interiors to designing large-scale commercial and hospitality environments, SK Design, under the leadership of Jad Rizk, stands as a symbol of creativity, reliability, and progressive design thinking. Its work across Riyadh continues to contribute to the Kingdom’s broader development goals, positioning the studio as one of the region’s leading names in contemporary interior architecture.